Wellstocked

Wholesale platform for small brands

Wholesale, without the friction.

Give your stockists a branded ordering portal with your own price lists, minimums and currencies — and get paid into your own account.

Opening to a first group of brands soon.

  • Your branding, your subdomain
  • Per-customer price lists & minimums
  • Stripe payouts to your own account
Price lists Minimums & pack multiples Multi-currency Invoicing Stripe & bank transfer CSV & Shopify import

Up and running in three steps

1

Create your store

Sign up, name your store, and get your own branded subdomain.

2

Add products & pricing

Import your catalog, set per-customer price lists, minimums and currencies.

3

Invite your stockists

They order online at their pricing; you get paid into your own Stripe.

Everything you need to sell wholesale

Per-customer price lists

Give each stockist their own pricing, with optional RRP markups.

Self-serve ordering

Buyers order online with minimums and pack multiples enforced.

Stripe payouts

Connect your own Stripe — payments land in your account, not ours.

Multi-currency

Sell in your customers' currencies with live conversion.

CSV import

Bring your catalog and customers in from a spreadsheet.

Shopify sync

Keep products in step with your existing Shopify store.

“The B2B commerce core small brands actually need — price lists, minimums, multi-currency, invoicing — without the enterprise price tag.”

Simple, honest pricing — Launch pricing

One flat monthly price that follows your order volume. We never take a cut of your sales.

Starter

A$59.00 AUD/mo

Up to A$150000.00 AUD in orders a year.

Join the waiting list
Most popular

Growth

A$139.00 AUD/mo

Up to A$750000.00 AUD in orders a year.

Join the waiting list

Scale

A$279.00 AUD/mo

No limit on order volume.

Join the waiting list

Your band follows your own order volume, worked out over the last 12 months. It only ever changes at renewal, and we email you first.

Ready to give your stockists a better way to order?